The 2025 Ultimate Digital Account Opening Guide

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By Debbie

Over 85% of new prospective members abandon their digital account opening application. Why is that? If a credit union’s #1 goal is to grow membership, this leaky funnel problem should be at the top of everyone’s mind. Make sure your precious marketing dollars are used effectively and turn prospective members into new members.

This report will show you how to improve your new member conversion and onboard a member 3x faster, the top factors you should consider in your digital account opening provider, a landscape of the top players in the space, pros and cons of various solutions, and benchmarks you should watch for.

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Debbie

Debbie was built with the philosophy that the way to drive long-term financial behavior is by aligning positive incentives between consumers and financial institutions. That’s why Debbie is the first platform to reward and pay consumers to improve their financial habits, like making on-time payments, saving, and spending smartly, all while driving new members to you.

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