Drive Digital Card Usage and Revenue Growth

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By Strivve

Michigan State University FCU (MSUFCU) partnered with fintech innovator Strivve to tackle the critical challenge of securing primary wallet position in a highly competitive digital payments environment. Leveraging Strivve’s CardSavr™ Top of Wallet platform, MSUFCU enabled members to instantly update their card-on-file information across numerous online merchants, resulting in a remarkable 12× ROI, a 15%-member opt-in rate, and a 96% card placement success rate.

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Strivve

Strivve is a fintech innovator empowering financial institutions with cutting-edge solutions to enhance digital payments and cardholder engagement. With a mission to empower payment card issuers to Capture More Commerce™️, Strive is simplifying and accelerating card usage in online payments. Strivve partners with top issuers and payment networks to drive seamless, secure, and scalable card-on-file experiences.

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