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A stronger voice to advance the credit union industry.

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Become‌ ‌an‌ ‌alliance‌ ‌provider‌

Offer your innovative solutions to credit unions and leagues across the country

We develop strategic alliance relationships to offer quality products and services to credit unions that contribute to their bottom line, add to their peace of mind and enhance member relationships.

More than an endorsement

A strategic alliance with CUNA Strategic Services goes beyond a traditional endorsement—we only work with alliance providers that offer superior products and services to leagues and credit unions. 

We help these providers put together compelling and unique offerings that are competitively priced and designed to help credit unions compete effectively. We take that finely tuned offer into the marketplace to help providers directly engage with credit unions and leagues, all while building brand awareness. 

By offering value-driven solutions, alliance providers get unprecedented access to credit union decision-makers and the collective experience and data of CUNA and CUNA Strategic Services. 

What we look for in providers

We champion credit union ideals by building and managing a portfolio of strategic business alliances. We help position credit unions to compete more effectively by offering strategic alliance relationships that provide the best overall value for quality products and services.

Alliance providers offer products and services that:

  • Satisfy a strategic need and add high value to credit unions, their members or affiliates within the credit union system
  • Offer unique, innovative solutions to problems faced by credit unions
  • Proven strong management practices, financial soundness, a positive reputation and a business plan to serve credit unions into the future
  • Meet CUNA Strategic Services' financial objectives
  • Match corporate culture expectations that align with those of CUNA Strategic Services and credit unions
  • Do not directly compete with existing alliance providers

Apply to be a provider

Think you fit the bill? To be considered for an alliance relationship with CUNA Strategic Services, please complete the inquiry questionnaire

Contact information and completed questionnaires are kept on file. In the event that we have an interest in exploring a relationship, a CUNA Strategic Services representative will contact you to determine your interest in participating in our RFP process.

Other opportunities to reach credit unions

An alliance relationship with CUNA Strategic Services isn’t right for every provider. View other options for engaging with credit union decision-makers through Credit Union National Association (CUNA). 

Our approach to providers

Learn what it takes to become an alliance provider.

View our process

See alliance providers

Browse our existing alliance providers.

View our current providers

Contact us

Questions about becoming a provider?

Get in touch