Advantage

IMPROVING CREDIT UNION OPERATIONS

Growth solutions to help credit unions stay competitive.

ADVANTAGE, powered by JMFA, offers a comprehensive suite of services including overdraft program consulting and compliance, checking account acquisition strategies, contract negotiation expertise, and consulting for technology strategy, evaluation and selection.

With a rich history of serving credit unions nationwide, we are committed to delivering exceptional value and fostering long-lasting partnerships. 

ADVANTAGE SOLUTIONS

Elevate your performance, build more value.

Vendor contract negotiations

Contract negotiations can mean big savings, especially when you have an expert by your side. ADVANTAGE Contract Optimizer offers free expert analysis of your current contracts to uncover savings opportunities and improve service levels.
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ADVANTAGE Next Generation Overdraft Privilege®

Increase non-interest income, protect and strengthen revenue – all while delivering better member service with the latest overdraft program innovations. This solution includes up-to-date compliance, process automation, in-depth reporting, and ongoing training designed specifically for credit unions.
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PROVEN SOLUTIONS

ADVANTAGE in action

98%
of the time, vendor contract negotiations improve credit unions’ bottom line.
135%
increase in non-interest income with Advantage’s overdraft program.
40+ years
serving the credit union system.

“The level of ADVANTAGE’s consulting support is very much appreciated. Plus, their approach to consistent, clear communication with members about our overdraft program has made a huge impact on its success!”

CU Executive
Northeastern Financial Institution, $267M in assets

THE RIGHT SOLUTION FOR YOUR CREDIT UNION

Consultative, hands-on growth solutions.

ADVANTAGE provides comprehensive consulting and in-depth analysis to identify more significant opportunities specifically for your credit union. By working with them through CUNA Strategic Services, you’ll also benefit from:

  • Preferred pricing and a pay-for-performance model
  • Hands-on, personalized support and implementation
  • Generations of experience and expertise helping credit unions grow

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ADVANTAGE RESOURCES