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Financial Literacy Gaps Revealed Among Ivy League Students

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Goalsetter
July 8, 2024

A recent study by Goalsetter tested the financial knowledge of 1,065 students from Harvard, Stanford, and UPenn. The students took a 15-question online quiz aligned with JumpStart.org and Council for Economic Education (CEE) national K-12 standards for financial literacy standards. Only 13% of quiz takers scored above what would be considered a C-.

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About Goalsetter

Founded by Tanya Van Court in 2016, Goalsetter is an education-first family finance and technology platform offering credit unions a 360° solution for reaching their next generation of members. A former Nickelodeon and Discovery Education executive, Tanya had a long career trajectory in creating digital products, but it wasn't until her 8-year-old daughter asked for an investment account and a bike for her ninth birthday that she realized her true calling. In that moment, she knew if she could get every kid in America to become a saver and investor instead of a consumer, she could change the world. And so, Goalsetter was born.