CSS Webinar Series: Safeguarding Your Credit Union’s Future (Transforming to a Data-Driven Environment)

A free webinar brought to you by CUNA Strategic Service, Arkatechture, and Prisma Campaigns

Featured Speakers: Barb Lowman, CSS; Jamie Jackson, Arkatechture; and Guillermo Winkler, Prisma Campaigns

With the wealth of data at your credit union's fingertips, it can be overwhelming to not only develop an overarching data strategy, but to leverage your data to drive informed decision-making and improve the member experience. Where do you start?

Learn about the importance of data in the evolution of the credit union operating model.

Key topics discussed include:

• The types of data credit unions should be capturing and utilizing to better understand their current and future members
• How credit unions can use data to drive better decision-making
• The difference between data and business intelligence – and how credit unions should be thinking about both
• What steps to take when your credit union’s data exists in disparate systems
• The importance of leveraging data to strengthen member outreach