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Enhancing Deposit Growth

Written by Prisma Campaigns | May 16, 2025

By Prisma Campaigns

Credit Union of Colorado acquired 5,500 new CDs worth $186M with a streamlined, fully automated online campaign. How did they do this? By leveraged personalized messages offering CDs through digital banking channels that started with a self-service fully digital application form and automated workflows that sent real-time confirmations upon successful CD creation.

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