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Video Banking: The True Face of Your Institution

By POPi/o
July 20, 2020

For decades, brick and mortar branches were considered to be a requirement to establish a financial institution's brand identity. The pandemic accelerated trends that challenged this notation. The changing values of consumers and their behaviors now reveal that a branch building never was the face of the bank; it’s truly the people working inside.

Read the case study to learn:

  • How your brand identity is driven by the people that represent it
  • What the pandemic did to consumer banking behavior
  • How you can service relationships outside the branch

About POPi/o

POPi/o is the world’s premier provider of video banking solutions that enable human interactions that are easy, convenient and efficient. POPi/o helps innovative credit unions build virtual branches that are sales focused and service oriented. POPi/o’s software assists credit unions in connecting with their members and enables highly engaging video interactions.

Virtual branches address the same needs as a physical branch. A critical and essential aspect of POPi/o’s video banking solution is the distinct ability to connect members with product-knowledge experts to serve the community whenever and wherever they have financial needs.