Reinventing financial literacy
By Zogo, September 9, 2021.
With over 64,000 members and 72 years of growth in the Berks County and Tri-County area, Diamond Credit Union is a community-driven credit union in southeastern Pennsylvania with incredible include and reach in its region. Diamond, known for its exceptional service, strong member relationships and consistent community events, goes above and beyond to ensure its members and community have the tools and support they need to build a successful financial future.
Though Diamond prides itself on the outstanding service offered to all members, leadership at Diamond felt the credit union wasn’t offering that same level of care and support to the young adults in the community. That’s where Zogo came in.
Zogo helps credit unions educate, engage and attract young people. Backed by behavioral science research at Duke University, its gamified financial literacy app teaches sound financial fundamentals and rewards users for learning. Their mission is to make personal finance fun, simple, and social. Founded by Gen Zers, Zogo understands what it takes to reach the younger generation.