Investigate how advanced data analytics can uncover new growth avenues and inform better decisions.
Mark Ryan
Mark Ryan is the co-founder and chief analytics officer at Finalytics.ai, where he helps credit unions harness data and analytics to drive measurable growth. Drawing on more than a decade of experience creating data strategies for global brands like Yahoo, DirecTV, Visa, and FedEx, Mark specializes in turning complex information into actionable insights. Notably, he once guided a project that attracted 15 million unique visitors in a single day and led a website redesign with an ROI exceeding 800%. At Finalytics.ai, Mark’s primary focus is on helping credit unions leverage real-time data, refine their digital channels, and establish robust processes for analysis, ensuring consistent and sustainable success. His collaborative approach empowers credit unions to deepen member relationships, optimize digital engagement, and stay ahead in a rapidly evolving market. Outside the office, Mark spends time with his wife and two energetic kids – and he never shies away from a challenging obstacle race.

Speaking Topics
Understand how machine-learning models predict member behaviors and deliver tailored digital interactions in real time.
Explore effective techniques for converting raw information into strategic recommendations that increase engagement and revenue.
Gain a forward-looking perspective on emerging data trends and their impact on digital banking and credit union performance.