A 19-branch Southeastern credit union serving more than 120,000 members with assets of $1.4 billion sought to obtain new checking households and improve the value of accounts through the use of customized, targeted direct mail.
The credit union chose Acquisition Accelerator® by Harland Clarke for its proven track record of acquiring valuable households, maintaining long-term success, and delivering an exceptional return on marketing investment (ROMI).
Read the case study about how a yearlong, seven-wave campaign resulted in five waves with ROMIs of 300 percent or greater, with the highest reaching 400 percent.
Would you like to streamline and virtualize your lending process with high quality video meetings and document sharing to delight your members? How does increasing your loan closure rate, and shortening your sales cycle sound?
Vidyo can give you this competitive advantage and has insights into a variety of ways member engagement via video can improve member service and loyalty. Learn more about Video Engagement for Lending.